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Our People

Amy Egan

Director & Team Lead

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Amy Egan

Cred:

  • Director & Team Lead, Customer Success Vision Critical, Toronto

  • Research Director, Vision Critical, Minneapolis

  • Senior Research Manager, Vision Critical, Calgary (& Sydney Australia)



Client Success:

Audi, Volkswagen, Princess Auto, EPCOR, ATB Financial, Explore Edmonton, MIT Technology Review TELUS, Swoop Airlines, Jayman Homes



Best At:

Voice of customer, panels, analytics, awesome (& concise) reports, early deliverables, new (& old) music trivia.



At the intersection of Sociology and Business is where you’ll find Amy, who brings a keen understanding of how to effectively infuse the voice of customers into the minds of the business world (you may also find her at the intersection of Yonge and Queen Street helping our Toronto clients). Her focus is on delivering key insights with actionable results for her clients through research and consulting.  Her approach has earned her a reputation as a creative problem solver with a work ethic that will delight anyone who works with her.

Insights

A community resource to support experience-based organizations with timely consumer research.

CASE STUDY

Engaging Audiences with Experiences

A community resource to support experience-based organizations with timely consumer research.

Legendary ad man David Ogilvy said “Never stop testing, and your advertising will never stop improving”, and we have some ideas on how to test your advertising.

CASE STUDY

Stop wasting your money on creative testing

Legendary ad man David Ogilvy said “Never stop testing, and your advertising will never stop improving”, and we have some ideas on how to test your advertising.

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