
Our People
Mathew Stone
Co-Founder, Stone-Olafson


Cred:
Co-Founder, Stone-Olafson
Organizational Effectiveness Manager, Calgary Stampede
Consumer Insights and Brand Manager, Calgary Stampede
Senior Research Manager, Ipsos-Reid
Client Success:
Calgary Economic Development, Travel Alberta, Tourism Calgary, Direct Energy, Calgary Stampede, Calgary Arts Development, Sport Calgary
Best At:
Employee engagement, branding, customer engagement & experiences, fixing problems, presenting, long-term client relationships, landscaping.
Outcomes, and how information can best be used to achieve the client's business goals, are what drives Mathew. He's a fixer who prides himself on simplifying the issues to get to the heart of a problem, then just as quickly recommends how best to solve it. He works from the belief that great information is not about collecting numbers and providing reams of charts: it's really all about engaging audiences.
Mathew has worked with a diverse range of partners from economic development groups to arts groups, from energy & utility companies to museums and tourism attractions. And he helped lead the re-development of one of Canada's most iconic brands, the Calgary Stampede.
A convincing and engaging communicator, he always delivers objective answers to hard questions. No stalling. No BS. Just clear, simple answers and direction.
Insights

CASE STUDY
Engaging Audiences with Experiences
A community resource to support experience-based organizations with timely consumer research.

CASE STUDY