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Our People

Raquel Horowitz

Principal Consultant & Owner, Attacus Consulting, Vancouver

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Raquel Horowitz

Cred:

  • Principal Consultant & Owner, Attacus Consulting, Vancouver

  • Director, National Panels, Vision Critical, Vancouver

  • Marketing Analyst, Please Mum, Vancouver

  • Research Manager, Ipsos-ASI, Vancouver

  • Manager, Online Project Management, Ipsos Interactive Services, Vancouver

  • Associate Study Director, Market Facts, Irvine California


Client Success:

Calgary Economic Development, ENMAX, Arts Commons, Walmart, London Drugs, TransLink BC, BCLC


Best At:

Anything that is super-detail oriented, complex survey design, creating/improving processes, client service, spoiling her dog, yoga.



Raquel brings over 20 years of experience across a variety of operational, client facing, and client-side roles. In short, she is as well-rounded as they come. Her experience in all facets of the business allows her to better understand and deliver on client needs. Her strategic, big picture thinking is complemented with a laser sharp attention to detail. Solution-driven, she will ask a lot of questions to get the detail needed to lead to the right decisions. She puts her whole heart and effort into everything she does, ensuring that quality of work is of utmost importance. A true team player, she is always enthusiastically willing to try new things, and help on a task or project no matter how big or small. Also an accomplished yoga teacher, she has a natural ability to read a room of people and adjust on the fly to meet a diverse array of needs. Her empathetic and kind nature instills trust and confidence in others, knowing they are being well taken care of. Based in Vancouver, BC, she enjoys spending time with her family and her Maltipoo dog, who rules the roost.

Insights

A community resource to support experience-based organizations with timely consumer research.

CASE STUDY

Engaging Audiences with Experiences

A community resource to support experience-based organizations with timely consumer research.

Legendary ad man David Ogilvy said “Never stop testing, and your advertising will never stop improving”, and we have some ideas on how to test your advertising.

CASE STUDY

Stop wasting your money on creative testing

Legendary ad man David Ogilvy said “Never stop testing, and your advertising will never stop improving”, and we have some ideas on how to test your advertising.

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